Tourism

The Thompson-Nicola Regional District (TNRD) covers a unique and broadly varied part of BC. The area is famous for its vineyards, skiing, golf, deserts, mountains, valleys and everything in between.

The history and culture of the TNRD (population: 128,475) is strongly tied to the land. Aboriginal peoples led a semi-nomadic life moving between hunting and fishing grounds in the summers and settling into pit houses for the winter. Europeans came at first to trade for furs and then to establish cattle ranches, farms and mining operations. The region is full of museums, heritage sites and artwork that bring this colourful past to life for visitors.

Today, the TNRD is known for its diversity and the limitless tourism opportunities present in the area. The highest mountain in the Canadian Rockies is here, as is a waterfall twice the height of Niagara Falls and Canada's only true desert environment. Each year, outdoor enthusiasts flock to the Thompson Nicola Regional District to hike, cross-country ski, snowshoe, fish, kayak and canoe, camp and view wildlife.


Destination BC: Thompson Okanagan British Columbia

Tourism British Columbia, in the Ministry of Jobs, Tourism and Innovation for the Province of British Columbia, is recognized as a leader in tourism marketing and development, responsible for marketing the Super, Natural British Columbia® brand to the world.

Tourism British Columbia's mandate has been to promote development and growth in the tourism industry, to increase revenues and employment throughout British Columbia, and to increase the economic benefits for all British Columbians.

Tourism British Columbia works closely with B.C.'s tourism industry to promote and develop tourism throughout the province and to ensure the continued long-term growth and prosperity of BC's more than $13 billion industry.

Tourism British Columbia markets B.C. as a preferred travel destination to consumers and the travel industry through a variety of joint marketing and promotional campaigns in key markets around the world.

Visit the Tourism BC Thompson-Okanagan British Columbia website to see all that the Thompson-Okanagan region of BC has to offer.

www.hellobc.com/thompson-okanagan.aspx


Thompson Okanagan Tourism Association

The Thompson Okanagan Tourism Association, or TOTA as it’s more commonly known, is a not-for-profit society governed by the BC Societies Act and an elected Board of Directors who represent business and community tourism interests throughout the region. It is one of six regional tourism organizations in the province of BC that work under the Super, Natural British Columbia brand, and whose mandate includes marketing the Province’s tourism products.

TOTA’s focus on industry and community development assists in strengthening the tourism industry throughout the region. Key areas of action will include professional development, advisory services, building awareness of trends, aligning communities with Ministry of Jobs, Tourism and Innovation programs such as the Community Tourism Foundations and Community Tourism Opportunities programs, and working directly with communities and sectors to encourage innovative growth strategies.

www.totabc.org/


Gold Country Communities Society

In November 1991, Gold Country Communities Society was born with eight members. Over the years Gold Country has evolved into a primarily tourism focused organization. Gold Country is currently comprised of 12 members: Ashcroft, Cache Creek, Clinton, Lillooet, Logan Lake, Lytton, Merritt, and TNRD Area E (70 Mile, Green Lake, Loon Lake), Area I (Hat Creek, Spences Bridge, Walhachin), Area J (Savona, Tunkwa Lake, Deadman Valley), Area M (Upper Nicola, Quilchena, Douglas Lake) and Area N (Lower Nicola, Brookmere, Aspen Grove). A combination of taxed-based funding and membership fees form the core of their annual funding and are leveraged with other sources whenever possible. These annual fees allow for part-time clerical assistance, promotional material, advertising in tourism associations and maintenance of a website. Through other grants and contributions, GCCS is able to carry out additional projects related to its mandate, such as the award winning Gold Country GeoTourism Program

Gold Country’s Geo-Tourism Program is the modern treasure hunt with a twist; combining the outdoor adventure and exploration activities of geocaching and letterboxing, with anecdotal and historical education. Use a G.P.S. or traditional treasure hunt clues to locate boxes hidden throughout the region and uncover countless riches along the way.

www.exploregoldcountry.com/

www.www.goldtrail.com/



Thompson-Nicola BC Film Commission

The Thompson-Nicola BC Film Commission is a full-time, full-service film commission that represents the TNRD. The TNRD is centrally located in British Columbia. The TNRD is approximately 45,000 sq. km. (21,000 sq. miles) and is a 3.5-hour drive from Vancouver (or 45-minute direct flight). The City of Kamloops is its hub.

The Mission Statement of the Thompson-Nicola BC Film Commission is:

In cooperation with the BC Film Commission, to attract and encourage motion picture, television and other electronic media production, that will result in significant expenditures in, or exposure of, the Thompson-Nicola Film Commission area.

The goals of the Thompson-Nicola Film Commission are:

  • To have motion picture productions and other electronic media productions film in the Thompson-Nicola region.
  • To provide logistical support and information to production companies planning or actively filming projects in the TNRD.
  • The TNFC will be financially accountable by practicing due diligence in seeking opportunities to acquire additional financial, or in-kind support.
  • To provide TNRD communities and residents with knowledge about the film industry.


www.tnrdfilm.com/home


District of Clearwater

Clearwater, the "Gateway to Wells Gray Park", is situated in the North Thompson Valley, 134 kilometers north of Kamloops on the Yellowhead Highway #5. As a gateway to Wells Gray, Clearwater serves as a centre providing to both its own residents and the travelling public. Clearwater is a thriving community with an economy based in forestry and tourism, with tourism experiencing significant growth as travelers from around the world flock to the wilderness that surrounds the community.

Clearwater features residential, commercial and industrial properties available for development and more importantly, a community prepared to attract new business enterprise. The community is self-sustaining and offers a successful retail and service industry that is capable of providing for the entire region. Recreational opportunities abound in the area with up to date facilities and some of the most spectacular scenery and wilderness in the world.

www.districtofclearwater.com


Tourism Wells Gray

 

Wells Gray Country is a spectacular, pure wilderness area. Known as a world-class destination for canoeing, rafting, kayaking, fly-fishing, hiking, camping and horseback riding, it is a must stop on any tour of British Columbia. Within Wells Gray Park, near Clearwater, BC experience the stunning vistas of high mountains, deep canyons, volcanic cones, brooding old-growth forests and raging white-water rivers.

Take in the landscapes, forests, wildlife and human heritage of Wells Gray Park and Clearwater. Enjoy the sounds, sights and serenity of countless waterfalls, torrents and rapids; including world-famous Helmcken Falls, a waterfall three times the height of Niagara and North America's largest canoe only lake, Murtle Lake!

Wells Gray and Clearwater has accommodation and lodging to meet a broad range of styles, including some of the best wilderness camping in BC, ranch-style lodges, remote cabins, luxurious Bed & Breakfasts, hotels and motels.

Wells Gray and Clearwater is ideal for recreational vehicles (RV’s) with many campgrounds and facilities designed to handle RV traffic, including large parking areas and pull-outs to view incredible waterfalls, wildlife and breath taking landscapes.

There are also excellent opportunities for winter pursuits such as ski touring, snowmobiling, Nordic skiing, dog-sledding and snowshoeing. We hope to see you soon! Here is just a taste of Wells Gray and Clearwater.

www.wellsgray.ca


District of Barriere

Barriere is a place apart with its own, very special character. This isn't the big city with its fast pace and grid-locked traffic, and it's not a ski resort with its tourist traps and trendy night spots. Those who live in Barriere love it for its wealth of pristine lakes, perfect powder, abundant forests and unique local colour.

Barriere and its surrounding areas are a year-round recreational paradise. World class skiing and snowboarding is just down the road at the nearby Sun Peaks Resort. Barriere itself has excellent snow and lovely trails if cross country skiing is your pleasure (be sure to try the Barriere Heritage Society's un-groomed cross country circuit or the groomed trails at Sun Peaks).

A well-known snowmobiling destination, Barriere boasts some of the best snowmobiling found anywhere! The Barriere Snowmobile Club holds events such as Snowarama, (great fun for a great cause) or just head on up to Green Mountain or other local mountains to experience amazing scenery.

Barriere's lakes have been referred to as the "best kept secret" of the B.C. interior. They are clean, cool and full of fish. The shallow bay of East Barriere Lake is a good place to start for beach activities and swimming, and fishermen will never be disappointed by the multitude of choices in the surrounding lakes district. Barriere offers other, possibly more sedate pursuits in its multiple ball-parks, horseshoe pits, tennis courts, rodeo grounds and curling rink.

www.barrierebc.com/



City of Kamloops

Kamloops, British Columbia, is ideally situated half-way between the Canadian Rockies and Vancouver / Whistler. Kamloops is serviced by the Rocky Mountaineer and VIA Rail and is at the confluence of the major national highways crossing British Columbia.

Kamloops has a population of about 85,000 and is a regional center servicing much of the TNRD. Kamloops blends energizing recreational opportunities with a culture of warm, welcoming, real people, allowing visitors to let loose and just play during all four seasons of the year.

Kamloops is British Columbia’s second-sunniest city with over 2,000 hours of sunshine annually, making it an ideal getaway destination.

www.tourismkamloops.com/

www.city.kamloops.bc.ca/index.shtml


Village of Chase

Located between Kamloops and Salmon Arm, along the Trans-Canada Highway (#1), Chase is a wonderful stopping point or plan an extended stay to immerse yourself in nature’s bounty and attractions that the Shuswap region has to offer.

Its many lakes, parks and hiking trails are easy access for light day excursions. Scenic highlights not to be missed are the shores and camping areas of Niskonlith Lake and a visit to Roderick Haig-Brown Provincial Park where salmon return to spawn each fall is a must. Brilliant red colors the waters of Adams River as the sockeye complete their 405 km journey from the ocean.

The Shuswap experience extends from rich valley lakes to mountain peaks where the more adventurous discover new vistas via snowmobile at Crowfoot Mountain. There is something for everyone in the Shuswap all year!

The Village of Chase itself sits on the shores of Little Shuswap Lake and the South Thompson River valley. The downtown core is lined with seasonal blooms and is easy walking to a variety of specialty stores, art, culture and restaurants. Stop by one the community's coffee shops, bakeries or grocery outlets and enjoy a cappuccino or a refreshing fruit smoothie with your lunch or pick up your favorite fresh deli supplies baked bread and treats for a picnic on a downtown bench or lakeside park.

www.chasebc.ca/


District of Logan Lake

Known as the Heart of the Highland Valley, Logan Lake is situated 60 kilometers south of Kamloops via the Coquihalla Highway on Highway 97D, and 47km NW of Merritt via Highway. 97C. Less than a four hour drive from the Lower Mainland, Logan Lake is easily accessible for a weekend trip but can easily keep a vacationer happy for as long as they wish to stay.

Residents live in Logan Lake because they enjoy our diverse recreational opportunities that include cross country skiing, snowmobiling, curling, hockey, fishing and ice fishing, golfing, hiking, ATV riding, and biking. Recently the community added the 18-hole Copper Ridge Disc Golf Course, and a new 'state-of-the-art' bike skills park. Our many community events attract visitors from all over the country. A few winter events include the Polar Carnival, Western Cup of Pond Hockey Tournament, Logan Lake Loop Speed Skating event, and our unique winter "Polarathon" triathlon. Summer events include Canada Day celebrations, Logan Lake Days, the Lions Lobsterfest, Highland Valley Copper Open House, Little Britches Rodeo, ATV BC and many, many more.

www.loganlake.ca/


Village of Ashcroft

Wellness Awaits You in the Village of Ashcroft. A small town nestled along the banks of the Thompson River with clean air, fresh water, locally produced foods, ample hiking and walking opportunities and affordable housing. The community is often the official hot spot not only in B.C. but in all of Canada, and shoveling snow is only necessary a handful of times each winter. The common feeling when you cross the river into Ashcroft is that you have come home.

Ashcroft's climate provides many natural health benefits for its residents. For those who suffer from arthritis, the warm, dry climate provides them with less pain and the freedom of more mobility. The clean, fresh air is a welcome relief to anyone suffering from respiratory ailments. For those with young families the community is a safe environment with a wide variety of parks and recreational activities.

Ashcroft has a rich history and played an important part in the development of the interior of British Columbia. It was one of the starting points on the wagon road to Barkerville and provided many of the necessities for those travelling north. Transportation has been a significant part of Ashcroft's history. Both of Canada's major railroads, Canadian Pacific and Canadian National, travel through Ashcroft as well as Highway 97C which connects us with the Trans-Canada Highway and the Coquihalla Highway.

Ashcroft is a progressive, positive Village whose residents take pride in their community. The next time you are going by take a few minutes to venture into town and spend some time, who knows you may just decide to stay.

www.ashcroftbc.ca/


Village of Cache Creek

The bustling Village of Cache Creek is located at the Junction of the Trans-Canada Highway and Highway 97. It is situated on the Thompson Plateau at the junction of the Cariboo and Thompson Valleys, which help to form the Interior Plateau. Like the areas surrounding it, Cache Creek also offers a variety of interesting terrain to explore. The Bonaparte River runs through Cache Creek and above the deep valley of the river lies rolling grasslands which give way to surrounding hills covered in sagebrush and cactus. Above the rolling desert hills lies beautiful mountainous terrain.

During the gold rush of the mid 1800's, Cache Creek served as a halfway point for many hopeful prospectors en route to the Cariboo Gold Fields. Today, travelers can follow the Historic Gold Rush Trail and Cache Creek still remains an excellent halfway stop. Cache Creek offers many points of interest for the weary traveler, and sporting a population of approximately 1,200 residents also offers a full list of community and recreational activities.

www.cachecreekvillage.com


Village of Lytton

Lytton, one of North America’s oldest continuously inhabited settlements, currently has only 275 residents, with another 2,000 living on the beautiful outskirts of the little town.

Today, as in the past, the community of Lytton has close ties to the Fraser and Thompson Rivers. Still a food source for the First Nations People, the rivers are also a source of adventure for thousands of tourists who come to run the whitewater of the Thompson every year. A colourful town in a spectacular setting that overlooks the forks of two great rivers, Lytton is a community of colourful, friendly people, and a rich history.

Every fall on Labour Day, Lytton now celebrates its two great rivers with a family-oriented River Festival. Activities begin on Friday evening, continue until Sunday afternoon, and include many First Nations events including a Pow Wow and First Nations demonstrations.

We invite you to come to Lytton; meet our people, photograph our rivers, enjoy our clean, fresh air, and discover our unique little town.

www.lytton.ca


City of Merritt

Merritt is located 271 kilometres (168 miles) northeast of Vancouver in the heart of the Nicola Valley. With a population of approximately 8,000, and a trading area of approximately 15,000, Merritt is the commercial centre for the area.

The Nicola Valley has long been home to a number of First Nations who continue to call the area home. European pioneers searching for a trading route between the Coast and the Interior reached the area in the mid-1800s. Right from the beginning, early settlers were attracted to the area because of its rich grasslands ideally suited for livestock.

In 1865, William Henry Voght, the father of Merritt, entered the valley and returned in 1872 to take up land at the forks, where the Nicola and Coldwater Rivers meet. This was the start of the development of Merritt. In 1906, the town was renamed Merritt, in honour of William Hamilton Merritt, a mining engineer and railway promoter.

Merritt was incorporated as a City in 1911, by this time the community's economy had diversified to include coal mining, which would continue to be a major industry up until the 1930s. In the 1930s the failure of a local mill precipitated the receivership of the City.

Following the end of WWII several mills opened in the city and forestry became the new backbone of the economy. In 1961 the nearby Craigmont copper mine opened, followed by several others in the Highland Valley. Copper mining would continue to be a major player to the present day, although its importance declined following the closure of Craigmont in the 1980s.

In 1986, following years of lobbying, the Coquihalla toll highway was completed, providing a freeway link between Merritt and the Lower Mainland and subsequently Kamloops and Kelowna. The completion of this interior highway network placed Merritt at the hub of transportation and communications in the southern interior and precipitated economic changes that continue to the present.

www.merritt.ca


Village of Clinton

The Village of Clinton, "The Gateway to the Cariboo" is located on Highway #97, 40 kilometres north of the junction of the Trans-Canada Highway #1. Clinton is a small friendly community close to larger centres, but offering a life of quiet living in one of the most pristine natural environments in the world. Clinton and its surrounding area have the opportunity to become prime attractions for residents, businesses and investors.

As a midway point between Vancouver and Prince George, Clinton serves as a centre providing amenities to both its own residents and the travelling public. Clinton's economic base is driven by the forest industry with other important employment sectors including ranching, retail trade and tourism. The entire region is experiencing a growth in the tourism industry and Clinton frequently welcomes not only tourists from North America, but from around the world.

Clinton abounds with outdoor recreation opportunities, fully serviced residential and commercial properties and, most important of all, a community prepared to encourage new business enterprise Recreational opportunities abound in the area with up to date facilities and a wilderness backcountry.

www.village.clinton.bc.ca